Rare Disorders NZ (RDNZ) advocates and supports people living with rare conditions across New Zealand. With around 300,000 Kiwis (6% of the population) affected, the charity is dedicated to increasing recognition of rare disorders within the healthcare system and representing the community in national and global forums.
Key results
- Modern, responsive website. Transformed an outdated site into a modern, mobile-friendly platform, significantly improving user engagement.
- Seamless donation integration. Integrated secure, easy-to-use online payment options, enhancing donor experience and increasing fundraising potential.
- Enhanced user experience. Implemented improved search functionality, enabling users to easily find critical information and support groups.
Addressing the challenge of an outdated digital presence
Rare Disorders NZ’s existing website was outdated and ineffective, undermining its professionalism and ability to engage with its community. The website had poor search capabilities, was unresponsive on mobile and tablets, and directed potential donors to cumbersome external pages, resulting in lost donations and engagement.
The organisation urgently required a modern, functional, and responsive online presence that accurately represented its mission and capabilities.
Rapid, effective, and collaborative website overhaul
Fusion5 supported RDNZ Communications Manager Amy Watson in building a strong business case for a website upgrade to a modern SilverStripe platform. Fusion5’s deep understanding of RDNZ’s needs and extensive knowledge of SilverStripe enabled a swift and effective redevelopment process.
Fusion5 delivered a fresh and engaging site design incorporating updated branding, significantly improving usability and visitor engagement. “The site came together far faster than I ever dreamed it could,” says Amy Watson.
Fusion5’s team worked closely with us, providing expert guidance at every stage—even the complex addition of secure credit card payments was handled effortlessly.
Entering a new professional era
Rare Disorders NZ now benefits from a professional and highly functional website that effectively attracts donations, engages visitors, and enhances the charity's reputation. Users easily access vital information, locate support groups, and securely donate directly on-site.
The upgraded website’s seamless user experience significantly improves visitor engagement, galvanising community support and enhancing organisational effectiveness. With content management made simple, the RDNZ team confidently maintains their digital presence, assured of robust future support from Fusion5.
Fusion5 constantly considers how technology can maximise our impact. They have helped propel us into a new era, substantially enhancing our reputation and reach.
Lisa Foster, Chief Executive at Rare Disorders NZ
